Sunday, November 12, 2006

How To Make $1Million Selling Butterflies Online

Jose Muñiz Story

Jose Muñiz's career began when a friend bet him $100 that he could not sell butterflies for a living. Now, seven years later, the former business consultant and his wife, Karen, own Amazing Butterflies, a live-butterfly distributor with offices in Tamarac, Fla., and San Jose, and a projected $1 million in revenues in 2006.

The dramatic effect created by the release of scores of butterflies has made the business popular among wedding, funeral and charity event planners.

The company, which charges as much as $95 for a dozen monarchs, has also worked events for companies such as Viacom's Nickelodeon, which ordered several hundred butterflies in August for a filming in Burbank, Calif.

The butterfly-shipping industry has attracted some controversy from conservationists, but that hasn't slowed Muñiz's business.

Next spring, the company plans to open a third office, in Dallas. Though Muñiz is still waiting for his $100, he says that he has backed his way into a job that he loves. "I could never go back to consulting," he says. "This is just too much fun."

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