Monday, April 02, 2007

Sew Now Studio - Sewing Business With A Twist.

Knitting may have been all the rage a few years ago, but today, it's all about sewing, with sewing converts eager to design their own fashions and accessories. "It's a way to express yourself," says Steven Berger, CEO of the Craft and Hobby Association.

Susan Goldie, co-founder of Sewnow! Fashion Studio in Lafayette, California, is providing a place to sew as well as lessons for sewing newbies. Her diverse clients rent time on the professional-quality sewing machines, and parties and embroidery services round out her offerings. Goldie says that even before her December 2006 opening, the store garnered a lot of interest. "It's been exciting to have people just come in and check out what's going on and hear their enthusiasm for the products and services," says Goldie, 41. All the creativity is pushing first-year sales projections to $250,000.

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