Sunday, February 25, 2007

Stay-at-home Mom turns hobby into $4 million a year

Nancy Bogart was a stay-at-home mom and enjoyed making soaps, lotions, and other body products in her kitchen for family and friends. She sold them at craft shows and church every now and then.

Her husband Ron owned a small heating and air conditioning company. Before they both knew, demand for her products grew quickly and Nancy's hobby turned into a profitable small home business. She hired two people to help with orders, but that didn't satisfy demand very long.

On February 6th 2000, she started Country Bunny Bath & Body in Nixa, MO, just 10 miles south of Springfield. Her best friend, Angie Mc Donald, pitched in to manufacture the products. She packaged and distributed orders out of her garage while her husband served as Chief Operating Officer in addition to managing his own business.
Today, she has 38 in-house staff members and has had more than 7,000 direct sales representatives across the U.S. The Mc Donalds themselves now own their own bath and body product manufacturing company, which exclusively sells to Country Bunny.

Ron walked away from the heating and air conditioning company three years ago to become Country Bunny's CEO.

The company made close to $4 million in sales in 2006. It's still privately owned by Nancy and Ron, and sales are continuing to climb as they celebrate the company's sixth anniversary. She has been approached with several offers to sell her products in stores and has repeatedly refused because she feels direct selling is a better business decision and more convenient for her and her family.

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